With the rise of aggregator platforms like Ubereats, MenuLog Quandoo, Hungry Panda and others, many restaurant owners are finding their business links on Google commandeered by these third parties.
These aggregators, while promising increased visibility, come with hidden costs and implications.
If you've been grappling with these unexpected links and want to reclaim your digital presence, you're in the right place. Given the surge in queries on this topic, we've crafted this guide to help you navigate and rectify the situation.
Step 1: Claim Your Google Business Profile
Before making changes, ensure you have ownership of your Google Business Profile:
- Visit business.google.com/add.
- Enter your business name and address.
- Choose your business from the search results or locate it on Google Search/Google Maps.
- Click "Claim this business" or "Own this business."
- Follow the prompts.
- New to Google Business: If you've never claimed your business, you can easily do so. Once claimed, you have full control over the profile.
- Already Claimed: If you've already claimed it, you're good to go. Skip to the next step.
- Claimed by Someone Else: If someone else has claimed it, you'll need to request ownership:
- After selecting "Claim this business" or "Own this business," you will be informed that the profile has been claimed.
- Click "Request access." This will send a notification to the current profile owner.
- The current profile owner has 3 days to respond. If they approve your request, you'll gain control over the profile. If they deny your request, you will be notified and might be able to appeal. If they don't respond within 3 days, Google may allow you to claim the profile. Keep an eye on your email for updates from Google.
Now that you've claimed your business listing, you have full control over its content. This means you can remove unwanted aggregator links, ensuring that your online presence is genuinely reflective of your brand. Follow the steps below to remove these links
Step 2: Removing the Aggregator Links
- Log into your Google Business Profile.
- Navigate to the ordering or reservation option.
- Select the unwanted provider.
- Choose "Remove provider."
- You'll be redirected to a questionnaire. Fill it out to request the removal of the link.
TEST THE JUMPLINK
If you can’t see the option above, you can always reach out to Google directly to have these links removed by following the steps below.
Contacting Google Business Support: If the aggregator doesn't take action or if the problem persists:
- Visit the Google Business Support help center.
- Select your venue.
- Type “Remove Doordash Link” in the "Tell us what we can help with" section.
- Proceed to the next step.
- Bypass the resources section to "Contact Us."
- Select “I need support for a different issue.”
- Fill in the details as required and await a response.
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Removing aggregator links from your Google Business Profile puts you back in the driver's seat of your digital presence. Every time a customer uses an aggregator link, you're not only paying a commission but potentially missing out on fostering a direct relationship with that customer. By removing these links, you ensure that customers interact directly with your brand, fostering loyalty and, in the long run, saving on commission costs.
If the current owner doesn't respond to your request within three days, Google may allow you to claim the business profile directly. You will receive instructions via email from Google on how to proceed, ensuring you get rightful access to your business profile. Alternatively, you can always submit a support request directly to them with the link provided above.
WOWAPPS is designed to prioritise your restaurant's interests. Unlike aggregator platforms, which stand between you and your customers, WOWAPPS facilitates a direct connection. This means you're not only saving on hefty commissions but also gaining valuable insights from every customer interaction. With WOWAPPS, you cultivate genuine relationships with your patrons, ensuring they remain loyal to your brand rather than the platform.
While unlikely, if an aggregator re-adds their link without your consent, you can follow the removal steps again. To prevent this, it's essential to maintain active management of your Google Business Profile and establish clear communication with the aggregator about your preference not to have their link on your profile.
No, claiming or updating your Google Business Profile is free. Google provides this service to help businesses enhance their online presence and provide accurate information to users. It's a crucial tool for businesses to manage their digital footprint on Google Search and Maps.
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